Mascolo & Styles.
A Full Brand Creation.
A little about the company;
Mascolo & Styles is a well established Accountancy firm based in the little village of Alton, Hampshire. We were first approached by the firm as their brand had not bee updated since the early 2000's. With their firm growing and expanding it was time their brand did too. Requiring an entire revamp and website we were excited to help update their identity which included a custom designed logo, brand new website and some unique brand messaging with all the bells and whistles to set them apart from the crowd.
Logo.
Our first step in the branding project was to create a new identity logo. After sitting down and sifting through a range of colour palettes and potential design ideas, the team at Mascolo & Styles and we decided on the trio colours of mustard yellow, navy blue and white with yellow being a vocal point for the brand. With the colours decided and several design ideas and revisions later, the logo was ready to show itself to the world.
Website.
Once the logo was fully designed, we then focused all our attention onto the website. With a strategy in place and brand vision we got working with the imagery which consisted of a clean and high quality look combined with the brand colours running throughout the site. The website is fully responsive making it look stunning on every device and showcases a variety of services they offer and several contact methods making it easy to get in touch.
The site runs smooth and includes a floating navigation bar making it simple to flick between pages on your mobile.
The site was successfully launched and has been attracting more new clients since launch ever since.
Branding & Messaging
Branding is incomplete without a unique approach and messaging. With the business growing their Payroll side we concentrated on making this a vocal point on the website.
With catchy messaging that tells you exactly what Mascolo & Styles are great at we also incoporated a strong brand message throughout the site.
